The newer online platform, Rumble, has been experiencing exponential growth as users become fed up with big tech censorship from mainstream media platforms.
“The company was built on the belief that small creators should be given equal opportunity to freely express themselves, reach their followers without restriction, and be given the same access to tools that large creators have.” – Chris Pavlovski
CEO of Rumble, Chris Pavlovski, has branded Rumble as an alternative to YouTube which had about 1.6 million users at the time of the 2020 election. By the end of the first quarter of 2021 Pavlovski reported that Rumble now has reached 31.9 million average monthly users.
“That exodus has been happening in the last year at a pace that I think will set in stone for the long term. Small creators are fed up with the larger platforms and are looking for an alternative solution. And I think they found it in Rumble.” – Chris Pavlovski
Pavlovski founded Rumble in 2013. His argument is that YouTube hasn’t created a fair playing field for small users to be able to freely express their views and interact with other users without fear of having ramifications of being censored in some way.
“We are building a fair ecosystem for everyone, regardless of whether you’re on the left or the right. We welcome anyone to our platform, and we encourage everyone to use our platform, regardless of what your thoughts are.” – Chris Pavlovski
While Rumble welcomes people of all types of political views, many prominent Republican politicians have switched over to the platform including Florida Gov. Ron DeSantis, Republican Reps. Devin Nunes, Elise Stefanik, Jim Jordan, Andy Biggs, and Sen. Rand Paul as well as members of the Trump family.
Rumble does have strict policies concerning content that incites violence, racism, antisemitism, and terrorist groups. However when it comes to controversial topics they welcome all opinions.
“But when it comes to opinions that people disagree with or consider to be wrong or right, we encourage debate, we encourage opinions, civil discourse, and encourage creators to speak their mind as long as it doesn’t violent those underlying rules,” – Chris Pavlovski